For Immediate Release
November 15, 2012

KDHE Office of Communications
communications@kdheks.gov, 785-296-0461

KanCare Public Service Announcements Target Medicaid Consumers About Important Information in the Mail

TOPEKA, Kan. — In an effort to encourage Medicaid beneficiaries and their families to keep a close eye on their mail for an important packet of information, the State has created several public service announcements (PSAs) to air on radio and television stations across Kansas. The messages urge Kansans to carefully review the contents of their KanCare pre-enrollment packets. KanCare will be the new health care system for Medicaid beneficiaries starting Jan. 1, 2013.

The first bundle of KanCare member pre-enrollment packets was mailed Nov. 9, and mailings will continue through the end of the month. Members will be able to choose which of the three health plans is right for them. They will have 90 days starting Jan. 1, 2013, to make a switch if that is their decision.

“We hope the public service announcements will reach the approximately 380,000 current Medicaid recipients,” Kansas Department for Aging and Disability Services (KDADS) Secretary Shawn Sullivan said. “We look forward to helping consumers get enrolled into KanCare and to help them decide which of the three health plans is right for them.”

Robert Moser, M.D., Secretary for the Kansas Department of Health and Environment (KDHE) and State Health Officer, appears in two PSAs. The video shows some of the contents of the KanCare packet. The longer of the two versions shows what the packet looks like. The radio and video PSAs are available on the KanCare website at http://kancare.ks.gov/news.htm.

“We’re asking all of our radio and television news partners to help us spread the word about this important information,” said Robert Moser, M.D.  “We believe the PSAs will help our current Medicaid recipients get familiar with KanCare—a new exciting change in the way their Medicaid services are delivered.”