Preventing Accidental Injury. FOR IMMEDIATE RELEASE May 5, 2010 Contact: Cherie Sage, 785-296-1223, or Daina Hodges, 785-296-0351

Bike Helmet Use Could Prevent 45,000 Head Injuries to Kids

Safe Kids Kansas offers bike safety tips to celebrate May's National Bike Month

Topeka, Kan. — Spring has arrived and families are gearing up to enjoy the outdoors on their bikes.  While inflating the tires and checking the brakes are important – a helmet is essential.  Safe Kids Kansas urges parents, caregivers and children to use their helmet each time they ride their bike – no matter how long or short the distance traveled.

Each year, approximately 135 children die from bicycle-related injuries and more than 267,000 nonfatal bicycle injuries occur. Helmets can reduce the risk of severe brain injuries by 88 percent; however, only 15 to 25 percent of children 14 and under usually wear a bicycle helmet.

“A bike helmet is essential safety gear,” says Cherie Sage, State Director for Safe Kids Kansas. “Helmets could prevent an estimated 75 percent of fatal head injuries and up to 45,000 head injuries to children who ride bikes each year.”

Sometimes children mistakenly believe they don’t need to wear helmets when they’re riding near home. Unfortunately, about 53 percent of children vehicle-related bike deaths occur on minor roads and residential streets. “Teach kids to obey traffic signs and the rules of the road. Kids should not ride without supervision until they have demonstrated they always follow the rules,” says Sage.

A helmet should also be labeled to indicate that it meets the standards set by the United States Consumer Product Safety Commission. “As long as it’s certified, let kids pick out their helmets” Sage says. “If they think a helmet looks cool, they’ll be more likely to wear it when you’re not around.”

Safe Kids Kansas also reminds parents and caregivers to:

• Make sure the helmet fits and your kids know how to put it on correctly. A helmet should sit on top of the head in a level position, and should not rock forward and backward or side to side. The helmet straps must always be buckled, but not too tightly. Safe Kids recommends the “Eyes, Ears and Mouth” test:
   
• EYES: Position the helmet on your head.  Look up and you should see the bottom rim of the helmet. The rim should be one to two finger-widths above the eyebrows.
   
• EARS:  Make sure the straps of the helmet form a "V" under your ears when buckled.  The strap should be snug but comfortable.
   
• MOUTH:  Open your mouth as wide as you can.  Do you feel the helmet hug your head?  If not, tighten those straps and make sure the buckle is flat against your skin.
   
• Make sure the bike is the right size for the child. There should be about 1-inch of clearance between the bike frame and the child’s groin when the child’s feet are flat on the ground. Also, make sure the bike is in good repair: reflectors are secure, brakes work properly, gears shift smoothly, and tires are tightly secured and properly inflated.

• Remember, bike helmets are for biking. Kids should not wear bike helmets on the playground (where the straps can get caught on equipment and cause injury) or for activities that require specialized helmets (such as skiing or football).
   
• Model and teach proper bicyclist behavior. Ride on the right side of the road with traffic, not against it. Stay as far to the right as possible. Use appropriate hand signals and respect traffic signals, stopping at all stop signs and stop lights.

• When in doubt, get help. The sales staff at any bicycle shop or outdoor recreation store should be able to provide expert advice on fitting and adjusting bikes and helmets.

The single most effective safety device available to reduce head injury and death from bicycle crashes is a helmet. For more information about bicycle safety, call 785-296-0351 or visit www.safekids.org. National Bike Month has been coordinated annually since 1956 by the League of American Bicyclists; for more information, visit www.bikeleague.org.   

Safe Kids Kansas, Inc. is a nonprofit Coalition of over 70 statewide organizations and businesses dedicated to preventing accidental injuries to Kansas children ages 0-14.   Local coalitions and chapters cover Allen, Anderson, Atchison, Butler, Clay, Coffey, Dickinson, Doniphan, Douglas, Elk, Ellis, Finney, Geary, Harvey, Jackson, Jefferson, Johnson, Labette, Leavenworth, Marion, Marshall, McPherson, Meade, Mitchell, Montgomery, Pottawatomie, Riley, Saline, Sedgwick, Shawnee, Smith, Sumner, and Wilson counties, as well as the city of  Emporia and the Metro Kansas City Area (Wyandotte county and several Missouri counties.)  Safe Kids Kansas a member of Safe Kids Worldwide, a global network of organizations whose mission is to prevent accidental childhood injury. The lead agency for Safe Kids Kansas is the Kansas Department of Health and Environment.

Visit us at www.safekidskansas.org.