
The Plan phase answers the questions: who, what,
where, when, and how the problem will be addressed in the community.
Areas of Focus during this phase:
1) Choose a planning framework that works for
the coalition. There are several frameworks available to choose
from: logic models, VMOSA (Vision, Mission, Objectives, Strategies,
Action Plan) and VMSOA (Vision, Mission, Strategies, Objectives,
Action Plan) are just a few.
2) The plan needs to identify or map
out what will be done, how it will be done and by whom, and when
it will be done in measurable and manageable terms.
3) All members
of the coalition need to understand the plan, have a say in the
development and be committed to making it a living document to
be reviewed and revised on a regular basis.
4) Identification
of Best Practices; if available in your particular topic area.
- Best
Practices are programs/activities that have shown to be effective
based on previous research and evaluation.
5) In order to ensure this is a long-term plan rather
than a plan for events, components to be addressed include awareness
and knowledge, skill development, and policy and environmental
changes.
Questions to ask to address
this component:
- What is the current awareness level of the community?
- What is the community knowledge of the problem
being addressed?
- What knowledge does the community need to gain
in order to make better health decisions?
- What barriers currently exist that prevent awareness
and knowledge?
- * Where and how are awareness and knowledge
going to be addressed?
Questions to ask to address this component:
- What skills do the community members already
possess?
- What skills can be developed by the community
members through implementation of this plan?
- What barriers currently exist that prevent skill
development?
- * Where and how will the development
of these skills occur?
- Policy and Environment Change
Questions to ask to address this component:
- What barriers currently exist in the community
that prevent the adoption of healthy behaviors?
- What changes can be made to the environment to
provide increased opportunity for healthy choices?
- What changes can be made to various policies or
the way things are done to increase the opportunity for healthy
choices?
- * Where and how can these changes in policy
and environment be implemented?
* It is important to address where these components will
be implemented i.e. schools, churches, worksites, and neighborhoods.
What to look for when...
- The planning process is going well :
- All coalition members have a say in the process.
- The work is evenly distributed.
- The coalition feels they are making progress.
- The plan is doable and not overwhelming to any organization.
- There is no planning process :
- Activity/programs are happening without a focus on the vision
statement.
- Progress is difficult to measure.
- The work is not distributed evenly among all organizations.
Evaluation Measures for Plan Phase:
It is important to take time to assess your success
at this level before moving on to the next phase of Implement.
This involves process evaluation.
Process evaluation is assuring that
you are doing what you said you were going to do in the way you
planned to do it and in the timeframe you projected. In the simplest
form, the question you are asking yourself is "Did we accomplish what we intended
to accomplish as stated in the work plan?" Process evaluation during
this phase may include monitoring and tracking the following:
- Identification of planning framework
- Number of framework components that have been accomplished
- Number of coalition members who feel the plan is doable
Impact evaluation is what effect the decision, activities,
and procedures had on reaching the long-term goals. In the simplest
form, the question you are asking yourself is "Did we change behavior
in the community relative to the identified problem?".
The Evaluate phase
is the Impact Evaluation of
the Plan phase.
Conclusion:
The Plan phase is the coalition's roadmap that
leads them from the problem statement to the vision statement.
Plan Tools:
General:
Strategic
Planning - http://www.mapnp.org/library/plan_dec/str_plan/str_plan.htm
Basic
Overview of Various Strategic Planning Models - http://www.mapnp.org/library/plan_dec/str_plan/models.htm
VMOSA and VMSOA:
VMSOA:
An approach to Strategic Planning: free brochure is available
from the Kansas Health Foundation - http://www.kansashealth.org/
Community
Tool Box: Chapter 8: Developing a strategic plan - http://ctb.ku.edu/en/tablecontents/chapter_1007.htm
Logic Models:
Community Tool Box:
Chapter
2 Section 1: Developing a logic model or theory of change -
http://ctb.ku.edu/en/tablecontents/section_1877.htm
Program
Development: Logic Model - http://www.uwex.edu/ces/pdande/evaluation/evallogicmodel.html
W.K. Kellogg Foundation Logic Model Development Guide (.pdf)
http://www.kdheks.gov/chipr/download/wk_kellogg.pdf
Best Practices:
Prevention
Strategies That Work, a guide for
learning effective strategies to reduce the burden of diabetes,
obesity, cancer, heart disease, and stroke. The guide also discusses
the lifestyle choices associated with these diseases, including
tobacco use, physical activity and nutrition, and youth risk
taking. It is available at http://www.HealthierUS.gov/steps/summit/prevportfolio/Prevention_Strategies.pdf.
Guide
to Community Preventive Services: Systematic Reviews and
evidence based recommendations. - http://www.thecommunityguide.org/
Best
Practices - http://www.colorado.gov/bestpractices/
Eat
Smart Move More - http://www.eatsmartmovemorenc.com/
Pedestrian
and Bicycle Information Center - http://www.walkinginfo.org/
5 a Day -
http://www.5aday.gov/
Self-Assessment/Planning
tool:
School
Health Index - http://www.cdc.gov/nccdphp/dash/SHI/
Next Phase Implement:
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